AZM عزم · Fitness coaching
A fitness coaching app built around the trainer–trainee loop
The coaching loop, step by step
The trainer assesses a new client and builds a workout plan and, if needed, a nutrition plan. The trainee follows the plan and logs each set, meal and check-in. Sessions are booked, confirmed or rescheduled, and closed with an outcome both sides agree on. Progress charts then feed the next round of planning.
One product, two sides
A trainer works from the web workspace or the phone app; a trainee follows the plan in the app. Both see the same plan, the same sessions and the same progress, which is why it feels like one product rather than two. The trainer's package covers the trainees they coach; trainees can also use AZM on their own with a self-guided plan. Read how it looks from each side on the pages for trainers and for trainees.
How AZM is different
Arabic comes first: right-to-left is the direction AZM was designed in, not a translation added later. Online clients and gym clients share one roster instead of two systems. And AZM is deliberately not a marketplace, a gym-management suite or a workout-video library — it is a tool for a coach and the people they coach.
Built in Arabic, starting in Egypt
AZM is focused on Egypt today: pricing is in Egyptian pounds, local payment support is being prepared, and payment checkout is not open yet. We are building it alongside Egyptian coaches. Because the interface is Arabic-first, it is also relevant to Arabic-speaking coaches and trainees in Saudi Arabia and the UAE, and AZM may expand regionally in future, but there is no local pricing, payment support or commercial availability there today. If you coach in the Gulf, tell us what you would need.
How it works
- 1
Trainer sets up
- 2
Trainee trains
- 3
Both review